Mr. Roland Becker; Founder, President and CEO

Mr. Becker is the originator of the “Maxx Axxess” Concept. His current position with maxxZone is a logical career extension – blending multi-disciplinary studies, diverse teaching and sports play experience, conception and management of successful national lifestyle campaigns, with international marketing success of own companies and ‘Sportoys’ product designs. Mr. Becker’s successes were based on deliberate plans and strategies to venture into new lifestyle marketing and product territories.

Mr. Becker holds a Diploma of Physical Education & High School Teachers Diploma (TSTC Maths, German) Melbourne University, Victoria, Australia; B.Ed (Kinesiology), and M.Ed studies in Sociology of Recreation & Psychology of Motor Skills Acquisition. University of Western Australia.

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Fernando R. Rojas, Telecommunications Consultant

2001 – 2003 TelEntente, Inc.                                       The Woodlands, TX
President & Chief Operating Officer

• TelEntente was a joint-venture between Linsang Partners, a private capital company, and Telmex, Mexico’s largest telecommunications operator. TelEntente provided access to the Internet to RedUno, the data division of Telmex. It carried about 80% of Mexico’s Internet traffic. TelEntente had an annual revenue of $6,500,000.

• Brought the company from a negative cash burn, averaging $300,000 per month to a monthly cash positive position by the fourth quarter of 2002. This improvement was achieved in one of the worst economic downturns ever experienced by the global telecommunications industry.

1994 – 2001 Fidelity Investments – Telecommunications          Boston, MA
Vice President, International Telecommunications & Consulting Engineering

• Established the International Services Group, responsible for the planning and coordination of the Fidelity Investments global telecommunications infrastructure. Managed the technical and operations relationships with other Fidelity international business entities, FIL, FICL and FMRCo, in support of the international business strategy.

• Led the formation of the International Operations Steering Committee (IOSC) to improve the coordination of project support and services delivery to the international community. This group, made up of senior technology and operations executives from Fidelity International Limited, the international company, Fidelity Management Research Co. the fund management and research company, Fidelity International Canada Limited, the Canadian company, and Fidelity Investment Systems Company-Telecommunications, the telecommunications provider to all Fidelity divisions, plans the support for international initiatives and establishes strategic and tactical directions and priorities for the international infrastructure. Chaired the group since its inception.

• Managed the deployment of FISC-Telecommunications best practices and tools to the international regions in support of project management, problem and change management and network and systems operations methodology.

• Established the Consulting Engineering group within the Technology, Planning & Engineering Division to provide premium service to FISC-T customers. The group established a customer interface for Product and Service Management, project coordination and consulting services on telecommunications technology. It also introduced Product Management for data services and Application Performance Consulting, new value-added services within FISC-T to support the deployment of complex, high-performing, network-friendly applications.

• Established a team of developers and analysts to create the first firm-wide customer telecommunications request/order processing system. The team also developed a circuit ordering and inventory system (COTS) that provided a high level of automation for the ordering and provisioning of telecommunications circuits. A Web interface provided a direct link for vendors to provide status on pending orders.

• Managed the Telecommunications Administration and Billing group responsible for inter-company billing of telecommunications services and customer service. This group generated the monthly telecommunications bills and handled customers’ questions on billing accuracy and expense tracking. Coordinated the audit of over 12,000 circuits that became the core database for the COTS system for circuit ordering and billing.

1987 – 1994 Merrill Lynch & Co.                                          New York, NY
Vice President, International Private Banking Group Telecommunications

• Responsible for the planning and coordination of the $34 million international voice and data telecommunications budget. Managed the technology planning, implementation and support to the 46 international branches in 27 countries. Represented the Private Banking business unit to the various technology sectors within Merrill Lynch.

• Designed the architecture for the future workstation/LAN-based branch office system that Merrill Lynch deployed to its international branches. Managed a group responsible for technology testing and system integration. Conducted vendor negotiations and contract development for the purchase and maintenance of this $20 million capital project. Negotiated contract with information services vendors for $10 million in annual expense. Managed the development of the financial model and implementation plan for the five year project.

• Project-managed the consolidation of four branches in London into a single facility supporting over 400 users and systems environment. Supervised the selection and installation of the cabling system, voice and data telecommunications systems and network’s design.

• Managed the development of the business unit’s telecommunications plan and annual budget. Coordinated the operations and supervised the quality of the international network services and branch site support through a staff of eight direct reports located at key international centers.

• Responsible for project management and acted as the primary interface to the foreign PTTs and major international communications and information services vendors.

• Supervised an international branch telecommunications audit that resulted in excess of $3 million in savings to the firm.

• Defined the image processing strategy for the business unit, including the research for the proper technology, selection of a vendor for a pilot and contract negotiations.

• Participated and led various strategic planning task forces in the Operations, Systems and Telecommunications sector of Merrill Lynch.

• Reported directly to the first vice president of OS&T for the International Private Banking Group.

  Environment and Responsibilities

• The International Private Banking Group Of Merrill Lynch owns 46 branches in 27 countries. These branches encompass 2400 financial consultants, private bankers, sales assistants and operations staff. The services to the branches include local PTT telecommunications services, PBXs, data systems, LAN systems and market data services. Reuters is the primary market data service to the branches. Each branch is connected to the ML Global Network that provides voice, data and fax services. The network is made up of IDNX, Newbridge and Infotron multiplexers and Cisco routers. It links all the international locations to the domestic network, creating an East-West-North-South backbone that performs like a telephone company.

• Supervised the expansion of the global network into six Latin American countries. This project introduced digital communications, new PBXs, the AT&T Premise Distribution System and sophisticated LAN-based technology into each branch. There is an internal chargeback system that allocates the services rendered by this network to the users in an equitable fashion. The system carries the inventory of services employed by the users and collects statistics for the usage to be charged back to each department. Through a staff of eight, provided local project management, implementation and network management to each branch. The Corporate Network Engineering Department supported my needs and provided design. Vendors were managed and dispatched through a trouble ticket system. All services to the branches were managed through this team.

1986 International Marketnet
National Account Director

• Sales of workstation-based financial information systems to the securities and banking industries. Responsible for the major strategic accounts. IMNET was dissolved in December 1986 by the limited partners – IBM and Merrill Lynch & Co.

1981 – 1986 AT&T Information Systems
Financial Information Systems – National Account Executive and National Account Manager

• Upon transfer from Southern Bell, managed the Merrill Lynch Realty Division as National Account Executive in AT&T Long Lines.

• Transferred to manage the Headquarters Support for Merrill Lynch with a $35 million yearly revenue responsibility. Responsible for the account transition to American Bell.

• Responsible for the Merrill Lynch account as National Account Manager. Merrill Lynch was AT&T’s fourth largest account – handling voice and data sales.

• Promoted to NY area staff, responsible for the sales of the new AT&T computers to the securities industry. Responsible for computer products’ introduction to the financial industry. Managed major proposal development. Received numerous awards for sales and excellence.

• Key participant in corporate negotiations leading to the joint venture between AT&T and Quotron Systems to develop and market a financial information system. Assumed responsibility for product management, sales and technical support for the venture within AT&T. Responsible for proposals, industry shows, advertising and sales support documentation.

1978 – 1981 Southern Bell
Account Executive to the Real Estate Market in South Florida

• Responsible for sales to the Real Estate industry in Ft. Lauderdale and Palm Beach County, Florida – handling voice and data sales.

1974 – 1978 Stromberg Carlson Communications
Account Executive

• Responsible for sales to the Dade, Broward and Palm Beach Counties in South Florida. Stromberg was a pioneer in the “interconnect” industry competing against the Bell System.

1971 – 1974 Procter & Gamble
Sales Representative in Western Maryland / Washington DC market

• Responsible for sales to the grocery/drug market in Western Maryland/Washington, DC market for the Paper Division of Procter & Gamble. Immediately assigned major accounts responsibility. Met all sales quotas and won numerous awards for marketing ideas.

1966 – 1971 Duke University Durham, NC
Management Science/Engineering                        Fluent in Spanish

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